Business Research Methods
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WST 231
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Business Research Methods is the complete introduction to doing business research and an ideal guide for students embarking on a research project.
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What Stands Out
Product Details
- Complete introduction to doing business research
- Developed specifically for business and management students
- Covers a broad range of relevant examples and substantial discussion of ethics
- Features practical advice through Tips and Skills boxes
- Extensively revised, updated, and streamlined with new international perspectives
- Accompanied by a suite of online resources for both students and instructors
| Book format | Paperback |
| Fiction/nonfiction | Non-Fiction |
| Genre | Business & Investing |
| Publication date | February, 2019 |
| Pages | 688 |
| Reading level | College/Higher Education |
| Edition | 5 : 5th ed. |
| Publisher | Oxford University Press, USA |
| Original languages | English |
| Language | English |
| Is collectible | N |
| Binding type | Perfect Binding |
| Assembled product height | 1.5 in (3.8 cm) |
| Assembled product weight | 1 lb (450 grams) |
| Bisac subject heading | Business & Economics |
Who Should Buy?
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Business Students
Ideal for undergraduate and graduate students studying business, providing foundational knowledge in research methodology and practical application.
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Market Analysts
Useful for market analysts seeking to enhance their research skills and implement effective strategies in business environments.
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Entrepreneurs
Beneficial for entrepreneurs looking to conduct thorough market research to inform business decisions and strategies.
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Casual Readers
Not suitable for casual readers as it delves into complex research methodologies that require focused study and application.
Product Description
Business Research Methods
About This Item
Introducing the Business Research Methods 5e Edition 5 Paperback, a comprehensive guide for individuals and businesses seeking to sharpen their research skills in the ever-evolving world of commerce. Whether you are an online entrepreneur, business student, or an established company looking to enhance your online presence, this book is your go-to resource for conducting effective and targeted research. Written by industry experts, this 5th edition delves deep into the realm of research methods specifically tailored for the e-commerce industry.
It covers a wide range of topics, from data collection methods to data analysis techniques, research design to research tools, and much more. With the Business Research Methods 5e Edition 5 Paperback, you will gain a solid understanding of how to conduct research that is vital for making informed business decisions. Dive into the realm of e-commerce market research and learn how to identify and analyze consumer behavior, market trends, and competition.
This book will guide you through the entire research process, from formulating research questions to drawing actionable insights based on your findings. Discover best practices for conducting comprehensive and reliable research that will ultimately lead to the success of your online business ventures. Stay ahead of the game by mastering the art of e-commerce research.
Whether you are a beginner or an experienced professional, the Business Research Methods 5e Edition 5 Paperback is a must-have addition to your business toolkit. Order now and unlock the secrets to effective online research methodologies.
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Professor of Organisation Studies Emma Bell; Professor of All Books Editorial Review
Business Research Methods offers an in-depth exploration of essential research techniques tailored for business and investing. Published by Oxford University Press in February 2019, this non-fiction paperback spans 688 pages, providing substantial information for college-level readers. The 5th edition is designed with perfect binding for durability, ensuring that it can withstand extensive use. Readers have praised its clarity and comprehensive coverage of topics, making complex methodologies accessible. Additionally, the book serves as an invaluable resource for students and professionals looking to enhance their understanding of research practices in the business field.
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Pros
- Durable perfect binding for frequent use
- Comprehensive coverage of business research
- Ideal for college and higher education
- Published by a reputable academic publisher
- Clear explanations of complex methodologies
Cons
- Hefty weight may not be portable for all
Product Price History
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WST 231
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Features & Benefits
- Ideal guide for students embarking on a research project
- Covers the nature and purpose of business research
- Provides practical advice and tips
- Strong emphasis on ethics
- Includes examples and real-life experiences
- Extensively revised and updated
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